WHY FRAISE SUCRÉE ?
Because this fruit is the besetting sin of the French, it is full of sensual symbolic.
What is more voluptuous than a simple strawberry ?
What is more feminine?
Clad in her red dress, it exposes its forms in a delicious provocation. Strawberry is a delicious scent, simple, elegant. It is oh so easy to taste and perfectly proportioned. It is delicate and polymorphic with over 600 varieties. Strawberry has traveled and conquered the world for centuries.
In the image of the agency, the strawberry fruit generates desire and appeals to the senses.
Its sweet flavor and tender meat make a generous dish, appearance of a flaming heart. Did you know that in the 18th century “strawberries” referred to women’s breasts?
IN SOME FIGURES
Creation of the agency
Teas per week